Revenue Growth in the U.S. and Globally

Reddit's revenue from the U.S. saw an increase of 102.42 million USD in 2023, reaching 651.38 million USD from 548.96 million USD in 2022. Internationally, revenue grew by 34.91 million USD, from 117.74 million USD to 152.65 million USD. The U.S. market contributes significantly more to Reddit's revenue, with the U.S. growth accounting for approximately 75% of the total revenue increase.

Dominance of the U.S. Market

In 2023, the U.S. market constituted 81% of Reddit's total revenue, slightly down from 82% in 2022. Despite a slight decrease in its percentage share, the U.S. remains the dominant source of Reddit's revenue, underscoring the platform's strong foothold in the American market.

Comparative Growth Rates

The annual growth rate of Reddit's revenue in the U.S. was approximately 18.6% from 2022 to 2023, compared to the rest of the world's growth rate of 29.6%. Although the U.S. market is the primary revenue source for Reddit, the rest of the world is experiencing a faster growth rate, indicating expanding international market potential.

Consistent Global Expansion

Reddit's revenue from the rest of the world has been consistently increasing, showing a clear trend of global expansion. With a growth of 29.6% outside the U.S., compared to the U.S. growth of 18.6%, there is evidence of Reddit's increasing appeal and monetization potential in international markets.

U.S. Revenue's Leading Role

The U.S. market not only dominates in terms of revenue share but also in its contribution to Reddit's overall revenue growth. In 2023, the increase in U.S. revenue alone accounted for a significant portion of the total revenue growth, highlighting the critical role of the U.S. market in Reddit's financial performance.